Case Study:

Henson Building Corporation

Henson Building Corporation has been Bald Head Islands’ premier luxury builder since 2001.

Island owned and operated for over 20 years, Henson Building Corporation provides luxury custom home building and exceptional renovation services exclusively on Bald Head Island. As a full-time resident, Steve Henson shares your devotion to the beauty and lifestyle of Bald Head Island and is uniquely equipped to bring your Bald Head Island dreams to fruition.

The Challenge

Henson Building Corp. hired Sage Island to help establish its brand identity and ensure its company stood out while highlighting its roots as expert locals who care.

Step one of that process was to create a new website that would strengthen their brand, showcase their portfolio, and meet all their marketing needs.

The Solution

The coastal and luxurious feel that came with Henson Builders wasn’t new to the Sage Island development team, so we were excited to dive into this project and help take them to the next level.

To showcase a strong brand identity and an eye-catching website, we created a modern, upscale, and user-friendly website highlighting their portfolio and services.

Streamlined organization.

A brand-new website means a new opportunity to make an impression. So, our team looked at the company brand, along with the clients’ desires, and arranged the pages in a concise, logical way. We wanted to ensure a pleasant user experience with seamless navigation.

This meant creating a site map outlined with dedicated pages for easier access and readability. And on other pages creating a lot of detailed content and images to suit the needs of the Henson Builders clients.

A modern layout.

Our programmers created a professional and timeless layout with a luxurious yet relaxed feel. Kind of like a day at the beach! With all the services this company offers, it was also crucial that the site be engaging yet well organized.

We created pages specifically designated to highlight all their services and showcase who they are. The classic color palette and beautiful images make the website enjoyable to view with a modern feel.

Intuitive navigation and stunning imagery.

We knew that this client’s portfolio page was a significant selling point, so we built a photo gallery that displayed images of the client’s work and descriptions of project features and highlights. Luckily our client’s gorgeous work gave us plenty to work with!

The Results

The Henson Building Corporation now has a beautiful website that promotes what they do while conveying who they really are to potential clients. The new site reflects who they are as a company, the importance of their local roots, and that brand messaging is evident throughout the site.

Sage Island had a great experience working with Henson Builders, and we are so excited to see what they will be creating next on the Island.

Are you ready to develop your brand identity and messaging with an updated website? Contact Sage Island, and let’s get started!

Henson Building Corporation

Let's Make Waves!