Surf’s Up

Where we share advice on advertising, branding, digital marketing, lead generation, social media marketing, and website design

15 Insanely Easy Ways to Boost Your Search Ranking

15 Insanely Easy Ways to Boost Your Search Ranking

As a small business owner, you might assume that simply having a website guarantees high search ranking on search engines and eyeballs on your products. If only it were that easy!   In reality, achieving top search engine rankings requires a combination of strategic...

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10 Marketing Tactics Every Business Owner Should Know

10 Marketing Tactics Every Business Owner Should Know

Standing out in today’s market goes beyond having a great product or service—it takes smart marketing. Whether you’re a burgeoning startup or a seasoned enterprise, your ability to reach and resonate with your audience is what ultimately dictates your market share....

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How to Create Effective and Powerful PPC Landing Pages

How to Create Effective and Powerful PPC Landing Pages

As you know, every single click matters during a Pay-Per-Click or PPC campaign. One powerful tool in the PPC arsenal? The PPC landing page. In this blog post, we'll delve into what PPC landing pages are, why they're indispensable for your campaigns, and the six key...

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Crafting a PPC Advertising Strategy for Small Businesses

Crafting a PPC Advertising Strategy for Small Businesses

  Creating a PPC (Pay-Per-Click) strategy from scratch can feel like navigating a minefield for small business owners. You understand the need to invest in advertising, but the fear of wasting money on ineffective clicks can be daunting.   We're here to demystify...

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