As website design and functionality options have expanded, it’s easy to get caught up in the latest trends while neglecting best Search Engine Optimization (SEO) practices. When building a site, it’s crucial to think about website design and SEO, how they...
If you’re like most small business owners, you’ve got a hefty list of goals to achieve with very little to spend. By the time you’ve covered your expenses, there may not be much of a marketing budget left over. Luckily there are ways to stretch a...
In today’s digital world, your website’s homepage is its storefront. Customers stop by and based on what you present; they will decide whether or not your company has what they’re looking for. The average user is savvier than ever and has high...
Among the various digital marketing tactics is the relatively low-hanging fruit of pay-per-click (PPC) advertising. If you have the right budget, it’s a sure-fire way to get to the top of search engine results pages. And while it may seem like an easy tactic to...
If your business is already blogging, then you’re one step ahead of the game. However, for those of you who haven’t considered starting a blog for your business, it’s essential to keep an open mind. Some companies may not believe that blogging is relevant or helpful...
More than 40 million companies have opted in to LinkedIn’s Company Pages to connect with 700 million+ professionals. This means two things: more and more companies are allocating resources to this professional social network, and the incentive for companies to stand...
The Georgia Academy of Family Physicians [GFAP] mission is to promote the health of the citizens of Georgia by advancing the specialty of family medicine through education, advocacy, and service to family physicians in the state of Georgia. Their goal is...
It’s estimated that the average American sees between 200 and 300 branding and advertising messages per day. When creating a digital marketing strategy, closely considering design helps set you apart from your competition and helps your brand stay memorable to...
Implementing a solid social media strategy for a business isn’t as easy as it sounds. Depending on client goals, the scope of social networks, and overall budget, we could suggest anything from content creation and general engagement to advertising campaigns and...
There was a time when advertising an upcoming event, whether it was an annual conference, a half marathon, or a grand opening, used to be pretty straightforward. Print up some fliers, maybe get a spot on the local radio station, send out a few mailers, and hope...
Peer pressure always had a negative connotation growing up, but today it seems peer pressure might just be the perfect marketing tactic to help brands reach new fans. I’m sure you’ve seen your favorite celebrity post a specific product on their Instagram...
Founded in 2011, Terraces on Sir Tyler, Wilmington’s premier event venue, exudes high-end elegance nestled in a private setting fit for every vision. Whether you’re hosting a wedding for 300 guests, a work meeting for 30, or an intimate cocktail party on the rooftop,...
With the big game coming up, even those of you who aren’t sports fans are wondering at least one thing: what commercials are we going to see? Every February, die-hard football fanatics and casual viewers come together over cheese dip and chicken wings to watch some of...
The Community Boys and Girls Club of Wilmington takes pride in creating a new and brighter future for young people, ages 6-18, of all ethnicities, races, and creeds to join together in wholesome recreation and leadership activities. Since July of 1937, the Community...
Motts Channel Seafood is a family-owned Wrightsville Beach market that’s been in business for over 30 years. As a local staple, they take pride in offering the freshest local seafood available from our North Carolina waters. They have local fishermen who bring...
As we approach 2022, many consider starting new, healthy habits as our new year’s resolution. Of course, you have probably started thinking about your personal resolutions, but have you thought about marketing resolutions for your business? When it comes to...
The holiday season is a crucial time for many small businesses, and though you may not have the resources of a large business, you can still capitalize on the most joyous season of the year! If your business marketing strategies are solid, they can go a long way...
For most businesses, the holiday season is the busiest time of year. Whether it’s creating brand awareness with fresh, new holiday marketing campaigns, cleaning up your landing pages, or finding new ways to target a new demographic and everything in between, the...
We don’t want to scare you, but the holidays are officially here! We know, they crept up on us too! But don’t stress, we still have a little time before decking the halls and making the season bright, but the Christmas season is looming, and business owners and...
As companies prepare for the rollercoaster of holidays that mark the end of the year, it is crucial to outline some of the marketing trends that will be helpful. However, if you haven’t already integrated any of these marketing trends into your strategy, you are not...
You watch your favorite morning television show, listen to the radio on your morning commute, surf the web at work, and are bombarded by advertisements all day. Over a single day, a typical adult will see thousands of ads. So how can your company break from all that...
A social media strategy is a detailed blueprint that answers essential questions for the marketing goals for your business. The what, when, how, and why for all the content you post on your business’s social pages. Social media strategy isn’t just about...
BlackBird Guide Service was founded on a love of being outdoors, creating long-lasting relationships, and of course, fishing. They believe that fishing is just as much about having good conversation, making memories, and a good time just as much as it is about...
Cruisers Car Wash and Detail Centers have provided excellent customer service in Wilmington, NC, since 1998. They have several locations around the city that offer full-service car wash options. You can relax while they pamper your vehicle, or you can get involved and...
First things first, we need to distinguish that your website and logo do not your equal brand. That being said, your logo is vital to your business because it communicates ownership, quality, and values. It’s stamped on your products, your business card, website,...
The Seasoned Gourmet is a culinary shop with an online shopping option located here in Wilmington, North Carolina. They offer quality products for the home cook and professional chef in addition to our locally roasted coffees, oils, vinegars, artisan spices, salt,...
Instagram, the wildly popular photo and video sharing app, continues to dominate social media. It doubled its user base in just a few years, clocking in at roughly one billion active users at last count. However, Instagram hasn’t been all sunshine and rainbows....
Gwathmey Residential Group is a luxury residential construction company that unites the community through timeless craftsmanship. Choosing Gwathmey Residential means choosing a team that adheres to the plan and pays attention to the details. They are a unique...
You spend a lot of time on your articles, blog posts, press releases, and social media posts. Crafting, proofreading, revising, making sure your grammar is flawless before publication. How would you feel if all that work, all those meticulous edits, meant nothing at...
Content is king. And yet, in the transition from traditional and digital marketing, it’s easy to overlook content and our brand message in favor of flashy graphics and over-the-top presentation. Despite these temptations, content remains the cornerstone of marketing....
Email marketing, while sometimes banished to the bottom of the priority list in favor of flashy social media campaigns or other marketing strategies, is far from irrelevant. The truth is, even in 2021, some have not yet mastered the art of constructing an informative...
A strong foundation is crucial for many things – education, buildings, relationships, and more. Laying a good foundation for your business starts at the early stages of building a brand. This foundation not only ensures your brand’s success but helps you stay in...
Coastal Carolina Guide specializes in charter fishing in the Emerald Isle, Swansboro, Sneads Ferry, and Topsail areas. Southeastern North Carolina offers the inshore angler excellent opportunities for light tackle saltwater fishing, and Captain Bateman is an expert at...
Integrity Building Companies is Wilmington, North Carolina’s premier roofing general contractor. They specialize in helping homeowners navigate the insurance process after devastating events such as windstorms, hurricanes, or hail. In eastern North Carolina where the...
All good stories can be identified by one primary characteristic: the delivery. Even if the tale doesn’t involve an epic battle, a dreamy protagonist, or even a sale on your favorite brand of shoes, a good storyteller can make it significantly more interesting...
SAMM Properties, based out of Wilmington, NC, is a real estate development company experienced in commercial condominium real estate focusing on Class A Office and Retail Space. They are the market leader in commercial office and retail condominium space, and for...
If you’ve never lived in a vacation town, you may not know that there’s a delicate balance in place: what business and municipalities say and do for the visitors versus the locals. The two audiences are distinct and will care about their own unique sets of questions...
In 2014 Brunswick Electric Membership Corporation (BEMC) celebrated 75 years of providing safe, reliable, and affordable electricity. From the original incorporation in 1939, this co-op has grown to be the second-largest electric co-op in NC and the 35th largest in...
The Vision of Design NC is to elevate support and awareness for Cameron Art Museum through an annual event forum that celebrates the craft of design and provides regional outreach to design professionals, students, and art enthusiasts. THE CHALLENGE Design NC tasked...
There’s something special about a company that continues to thrive after four generations and 100 years. Wells Insurance Agency has a long-standing reputation built by helping their customers the right way—the Wells way. Not all insurance companies are created...
There are many benefits that your business can reap by utilizing Facebook ads. Like most ads on social media platforms, Facebook advertising can greatly add to your marketing strategy. From acquiring new customers to building better brand awareness, Facebook ads can...
Natural Sanitizing Solutions is a professional disinfection service company headquartered in Wilmington, North Carolina. Now more than ever, they believe disinfecting indoor environments should be done with naturally occurring ingredients that are better for people,...
People have been telling stories since the dawn of time, and there is a reason. A good story will entice, they will intrigue, and they connect – and if you can connect with your market, you’ve checked off your first task. When you’re creating content...
The StreetSafe lifesaving driving experience is a non-profit organization dedicated to saving the lives of our most at-risk drivers. StreetSafe has an innovative approach that offers a hands-on experience designed and developed to change the driving behaviors that...
Goals are an essential component of your marketing strategy. They set the direction for what needs to happen for your product or service to perform well in their market. In addition, they are the foundation of the plan you build to help you get there. Unfortunately,...
Pest Patrol is a local Wilmington company that keeps you pest-free all season long. Their vast certifications mean that you get highly qualified specialists getting rid of any pest problems. As a new company under the umbrella of another, they needed to develop their...
There are all kinds of messaging available to you and your brand: social media posts, advertising calls to action, blog posts, landing page copy, email newsletters. The one thing that all of these have in common is that they need robust and well-crafted content to...
Where do flooring retailers, manufacturers, distributors, interior designers, and builders go for the industry’s best flooring products? The Flooring Markets tradeshows, of course! Unfortunately, because of the global pandemic, things have changed for...
Evolution Dance Complex is a professionally managed dance studio providing exceptional instruction in ballet, acro, lyrical, jazz, hip hop, tap, and more. The EDC team has extensive experience in various dance styles and instruction techniques and is dedicated to...
There are many social media platforms available. From all the most popular ones like Facebook and Twitter to others on the rise, such as Snapchat and TikTok. But how do you know which platforms will provide the best return on investment for your business? Fortunately,...
Landfall Realty is a tight-knit team of real estate brokers with 100 years of combined real estate experience. They are Landfall specialists, here to specifically broker homes for sale in the highly sought-after community of Landfall here in Wilmington, NC. One of...
Everyone has different opinions when it comes to determining the timing for a website revamp. Some say every few years, while others believe every decade is acceptable. Because the internet changes at lightning speed, it’s essential to keep up with new trends...
The National Organization of Rheumatology Managers (NORM) is a forum that promotes education and advocacy for rheumatology managers and their practices. NORM provides value across the nation by cultivating a thriving community of rheumatology managers and physicians....
Search engine optimization (SEO) is a marketing technique used to assure that customers searching for a product or service can easily find a company’s website. Just as a physical location is essential for brick-and-mortar businesses, search engine rankings are...
Quality copy builds credibility with your audience, increases conversion rates, improves Search Engine Optimization (SEO), and places you at an advantage over your competitors. You may know creative copy when you read it, but what outline can you consistently use to...
CTS is a powerful ally in the fight against the destruction of essential parts with decades of hands-on experience and proven success. Their focus is on high-quality thermal spray coatings to protect important mechanisms and components within the industries of...
Fiore Fine Flowers and their passion for style and inspirational designs have made them a premier full-service florist in Wilmington, North Carolina. Their expert designers are all about chic and elegant style as they stay on top of the current design trends and a...
Whether you are ready or not, the holiday season is officially here. Stores were decking the halls with Christmas paraphernalia while trick-or-treaters were still running door-to-door. Holiday ads flooded our inboxes the second we reached November 1st. The festive...
Between untangling those endless strands of twinkle lights, decorating the tree, and finding the right playlist, your business’s holiday marketing basically does itself through the end of the year, right? Don’t worry; we get it! But unfortunately for you, Santa...
We do it every day: at grocery stores, online, even sometimes from our office computers. Everyone makes purchases, whether you’re shopping for a new cell phone or a favorite brand of milk at your local market. The question is, how often do you really take the...
Trying to craft a digital marketing strategy can be challenging. After all, digital marketing incorporates so many different aspects of the online world. However, it’s important to remember that your small business doesn’t need to cover every single area...
CMC Building, Inc. is a general contracting company that focuses on developing relationships with their clients to meet their specific needs and better serve them during the planning phase. CMC Building has been in business since 1989 and serves the local, state, and...
A premier new home construction business located in Wilmington, NC, Coastal Living Homes, LLC, specializes in capturing the customized details that turn a house into a real home. Whether you’ve lived in the area for years and want to settle into your own dream house,...
Let’s face it; your clients are media savvy. These days they have to be! And on this journey to becoming media savvy, they pretty much have learned to tune out any advertising that comes their way. These days they can fast-forward through commercials. They listen to...
An affiliate of ProBuilt Quality Contractors in Ocean Isle, North Carolina, ProBuilt Vacation Rentals was founded for the express purpose of promoting and renting out the beautiful coastal homes constructed by its parent company. As demand for vacation rentals in that...
Newton’s third law of physics tells that there is an equal and opposite reaction for every action. But that fact doesn’t just belong in scientific discussions. In fact, you probably see it applied more times in one day than you even realize! Believe it or not, that...
Wilmington Dermatology Center is one of the leading dermatology practices in North Carolina, offering a full range of general, surgical, and cosmetic services. In addition to providing access to these procedures, the practice and its staff, led by well-respected...
As any avid social media user will tell you, it’s relatively easy to know whether your followers or friends appreciated your contribution to their news feeds; just look at the likes and shares on your page! But when you see that a particular photo has had a few...
Dumay Gorham is a Wilmington, NC-based artist who utilizes a variety of metals and finishing techniques to make innovative and creative metal sculptures. Specializing in custom metal designs and fabrication, Gorham also uses copper, brass, steel, and stainless steel...
At first glance, writing blog posts seems like a simple task. You pick a topic, maybe do some research, then type it up and put it out there. Right? At the risk of outing ourselves here, those are the bare bones of creating and nurturing blog posts. But those steps...
In light of the coronavirus and today’s evolving world and workforce, the Sage Island team is entering a new chapter. In an attempt to accommodate our employees and ensure our team’s safety, our fantastic group of castaways is transitioning into a fully...
If you’re a business trying to figure out how to stay open during the pandemic and then be okay after it is over, you are not alone. Thousands of companies throughout the world are feeling overwhelmed and threatened due to the worldwide economic shutdown. Still,...
Bradley Creek Marina is a boat storage and docking business with an impressive facility in Wilmington, North Carolina, that includes a fully functional bath house and a clubhouse that’s available to rent for social gatherings. THE CHALLENGE Bradley Creek Marina...
Low Country Landscaping, Inc., provides exceptional landscaping, outdoor living spaces, and maintenance services to clients in Wilmington, Wrightsville Beach, Figure Eight, Hampstead, Leland, Carolina Beach, Bald Head Island, and in other surrounding areas. In each...
Because of COVID, many companies are implementing a virtual workplace, and thankfully, working from home has many benefits. For example, more time with family and friends, avoiding long commutes, increased flexibility, and higher productivity. But for all its perks,...
Getting traffic to your content is one thing, but getting people to stick around, actually read it, and then get it to resonate is virtually impossible these days. Creating content that resonates with your audience is continuously discussed, but finding that elusive...
Amy Tyndall Design is a full-service interior design firm that works with clients from concept to completion in order to create beautiful, functional spaces. As such, Amy Tyndall Design tasked Sage Island with creating a website that would showcase the client’s...
The Historic Wilmington Foundation is a historic preservation nonprofit with a mission to preserve and protect the history of New Hanover, Pender, and Brunswick counties. For nearly a decade, the foundation has trusted Sage Island with various branding and digital...
Edgecombe-Martin County Electric strives to deliver exceptional electric energy to its members through the most efficient and reliable methods. To do this and do it well, they needed a user-friendly website that offered unparalleled customer service. THE CHALLENGE ...
As one of Wrightsville Beach’s staples, South Beach Grill knows the value of staying local and giving the people what they want. The restaurant has long held a stellar reputation for coastal delicacies and Southern comfort food, melding flavors to create the perfect...
When running a bustling business, many managers are determined to handle it all themselves. However, managing a marketing strategy is a multifaceted responsibility that requires teamwork, creativity, and consistency. And while most of us have the best of intentions,...
Kristen Dunn is a full-service real estate company specializing in coastal properties in the Wilmington area with a focus on Carolina Beach. The Kristen Dunn team is known for its boutique-style real estate approach, which means individualized customer service that is...
These are chaotic times that no one could have predicted. Some brands had to make swift decisions and completely alter their business models, while others had to refocus their brand messaging entirely, and many companies have had to do both. As a full-service...
Low Country Interiors is a full-service interior design firm owned by Wilmington resident Nicole Hinson. Nicole and her team at Low Country Interiors specialize in full-service interior design with an emphasis on residential and new construction. With clients based in...
Fiore Fine Flowers’ passion for style and inspirational designs make them a premier full-service florist in Wilmington, North Carolina. Fiore’s expert designers are all about chic and elegant style. They stay on top of the current design trends and a supply plethora...
Topsail Engineering is a civil engineering company located in Surf City, North Carolina where topsail beach and the sea are their inspiration, so they wanted to echo this in their logo. Being an environmentally conscious company Topsail Engineering wanted to give a...
Carolina Star Safety Conference Inc. is a nonprofit organization that offers and promotes education about safety and health best practices in the workplace. The leaders recognized the need for modern and relevant safety information throughout the state of North...
Instagram has over one billion active users per month, and over 500 million people use it daily. Numbers like this are just too big to ignore, and this booming social network is just too popular to ignore. This huge platform is ingrained in our lives and is here to...
Mosquito Patrol is a local Wilmington company that keeps your seasonal outdoor events lively and safe with bug repellent treatments. They offer Mosquito Protection Plans that treat your entire property for mosquitoes with a thorough, consistent application. The...
The Dehu Shop is a one-stop-shop for all thing’s dehumidifier. Whether you are a DIY warrior, or maybe you are simply replacing an existing unit, The Dehu Shop will save you time and money. The expert staff will help you find exactly what you need to keep...
By now, you have probably realized how important it is to have an online presence. Online spaces are essential in building your business brand, selling products, and getting your name out to potential clients. According to the eCommerce Foundation, 88% of consumers...
Michele Simpson DDS. isn’t your average dentist and the Wilmington Smile Design Center is no ordinary practice. Specializing in cosmetic dentistry and complete smile makeovers, she needed a fresh website that reflected her innovative approach to dentistry. At...
Environments Unlimited is a commercial general contracting company that specializes in design-build construction for a variety of customers. Their client’s success is at the crux of their business, so their approach is based on trust and relationships, no matter the...
What started as cultivating fresh cut flowers in our greenhouses, Hempfrog is now creating stellar and organic CBD products on a 30-acre farm in the beautiful countryside of North Carolina. The Hempfrog farmers are on a mission to help and heal people, and...
College Road Animal Hospital dedicates itself to the health of the animals, and the communities it represents, namely Southern coastal North Carolina. College Road and Carolina Beach Animals Hospitals offer a full range of medical services, including general...
Being digital is an essential extension of your company and its brand, and the digital world is the perfect place to share your personality and increase your following. While some may not see social media or other online platforms as the most personal way to build...
Apple Annie’s Bake Shop is a neighborhood pastry shop that has developed a reputation over its 32 years in existence for creative baked goods and quality ingredients. While the shop is known for its customized cakes and cupcakes, it also offers breakfast pastries,...
Dr. Panchal and the Southeast Smiles team are working to change the world one smile at a time. The Southeast Smiles staff offer an innovative approach to dentistry and oral health that blends care and comfort with the latest technology. You know you’re...
In today’s uncertain times, small businesses must be flexible, adaptable, and ready to take advantage of any potential opportunities. Business owners must be prepared to change and change quickly and that’s not always easy. So, what can you do to prepare your business...
Not only is the coronavirus having a direct impact on health, but economically, many businesses are taking a direct hit to their bottom line, with no end in sight. Many bars, restaurants, and retail shops are being asked to close their doors for the safety of the...
Like you, our inboxes and news feeds have been inundated with emails and posts about the coronavirus. The impacts of this pandemic are far-reaching and affecting families and businesses the world over. The Sage Island Team knows that your health and livelihood are at...
Henson Building Corporation has been Bald Head Islands’ premier luxury builder since 2001. Island owned and operated for over 20 years, Henson Building Corporation provides luxury custom home building and exceptional renovation services exclusively on Bald Head...
Where do flooring retailers, manufacturers, distributors, interior designers, and builders go for the best products in the industry – and a good time to top it all off? The Flooring Markets, of course! Except, you wouldn’t know that unless you knew where to look. And...
Consistency is key. We hear that phrase a lot, and it can span plenty of different areas both personally and professionally. But it’s especially important when it comes to marketing materials for brands of all sizes and scope. In reality, a significant portion of the...
You’ve heard the news: video is in! That means that this kind of content is key to attracting and keeping the attention of your target audiences, especially on social media. So what if you don’t know the first thing about making or posting a video to your brand’s...
Starting your own business is an exciting, if not sometimes terrifying and tedious adventure. But unlike balancing budgets and organizing your company registrations and licenses, building your brand is more play than work! That being said, if you don’t know where to...
There are countless ways to get the word out about your latest killer idea: social media, traditional mailers, email, digital advertising… and the list goes on. But with all of these alternatives comes a whole other issue. Which methods do you employ, and how do you...
How do you decide which new product or service to test out? Maybe you receive a recommendation from a professional in the field. Sometimes an ad pops up on your screen or in your social media feed and you click “learn more.” And in other cases, word-of-mouth is the...
Holiday season is in full swing with Thanksgiving right around the corner, and we all know what that means. Before you can properly put away your turkey dinner leftovers, it’s time to shop the sales so you can get the jump on your Christmas to-do list! But what if...
In this day and age, everyone knows how to be socially active. All it takes is a funny post on Facebook or a well-filtered shot on Instagram, right? Unfortunately, no. For businesses and brands especially, it’s a bit more complicated than that. Luckily, the...
You run the numbers, you watch your ad budget, and you throw in a deal here and there to hopefully ring a few more engagements out of your followers. So why aren’t your social media campaigns gaining traction? There are a lot of ideas as to how to run a great campaign...
When you hear the phrase “content marketing,” where does your mind go first? Blog posts? Email newsletters? Social media promotions? The truth is that content marketing encompasses all of these things and more. From the shortest post on Twitter, to an in-depth blog...
There’s an old adage that states you can’t know a person unless you’ve walked a mile in his or her shoes. In the marketing world, at least, that theory is proven day in and day out with strategies and campaigns cultivated with particular individuals in mind: buyer...
Implementing a curated strategy to establish expertise Marketing For Real Estate Marketing for Real Estate Your work isn’t just about selling a home or securing one for a new resident; it’s about building up your community. While a sale will certainly help keep you in...
Implementing a curated strategy to establish expertise Marketing For Health & Wellness Marketing for Health & Wellness While you provide personalized care for your patients, it’s up to others to tell your story. With every facet of the medical profession, there...
Implementing a curated strategy to establish expertise Marketing For Education Whether it’s providing adults with new skills, arts education, or childcare for busy parents, your job is all about shaping minds and improving skill sets. And because it’s such an...
Implementing a curated strategy to establish expertise Marketing For Lawyers We know that your career isn’t just a means to an end – it’s the difference between a conflict and a resolution. What are the first words that come to mind when you think of lawyers? Case,...
Back Story The Concord Public Schools and Concord-Carlisle Regional School District is a district that includes six schools (Concord Integrated Preschool, Alcott Elementary School, Thoreau Elementary School, Willard Elementary School, Concord Middle School, and...
Back Story Without Limits is an endurance coaching company and apparel brand that offers running, swimming, cycling, triathlon training and more. Since WOL was founded in 2006, they’ve continued to grow. They now offer in person coaching in three cities (Wilmington,...
Back Story Axis Fitness + Training is a boutique fitness studio that offers personal training and group training sessions in Wilmington, North Carolina. Unlike other gyms, they use a combination of scientific assessments, strength training and conditioning, heart rate...
Back Story Founded in 1991, Carolina Arthritis Associates is Wilmington’s leader in the diagnosis and treatment of arthritis, musculoskeletal disorders, connection tissue diseases, autoimmune illnesses, and osteoporosis. Staffed by five experienced physicians who are...
Back Story The Runner’s Edge is a running shoe and apparel store with three locations in the Chicago area. Founded in 1992, they have a great reputation in their local communities as a destination for high quality products, a friendly and knowledgeable staff, and a...
Back Story With its great weather, hospitable community, and southern charm, Brunswick County is known as one of the gems of southeastern North Carolina. Home to 122,765 full time residents and boasting over 24,000 vacation homes, it’s the fastest growing county in...
Back Story Dedicated to their clients, whether they want to buy or sell a home along North Carolina’s coast, the Michelle Clark Team looks forward to going the extra mile. The positive experience doesn’t end once the final paperwork has been signed – the team prides...
Back Story Network Real Estate is a team of agents who specialize in buying, selling, renting, and managing properties throughout southeastern North Carolina. The North Carolina coast is a sought-after location for both tourists and those who want to live in paradise...
Back Story Hobbs Realty is a local, family-owned business dedicated to quality property management in Holden Beach. They are committed to helping newcomers with their accommodations either as homeowners or satisfied vacationers to the area. Having put three...
Back Story Crocs is a world leader in innovative casual footwear for men, women, and children. The brand offers a broad portfolio of styles for all seasons, and are a household name when it comes to comfort, convenience, and style. Since their inception in 2002,...
Back Story The Shore Tee by FootStake is a new yet simple solution for canoe and kayak storage. This portable and affordable system is the vital piece of gear that kayakers, canoers, and outdoor enthusiasts have been missing. This innovative boat rack is a...
Back Story The Preserve at Tidewater is a brand new residential community located in Sneads Ferry, North Carolina. Nestled within 333 acres of private land near the coast, The Preserve at Tidewater’s mission is to become an eminent family-friendly community that...
Back Story Since the 1980s, the Wilmington Regional Film Commission has had a foothold in the local film industry. Today, it continues to provide valuable production resources and equipment to incoming professionals. The commission is more than just an informational...
Back Story The Susan G. Komen North Carolina Triangle to the Coast was founded in 1997 with a mission of combating breast cancer by providing funding for breast health services, breast cancer education, and outreach throughout its 29-county region. The organization...
Back StoryEstablished in 2001 in Wilmington, North Carolina, Warehouse Skateboards acts as a targeted niche version of Amazon, specializing in providing top skateboard and related merchandise to customers across the globe. The biggest brands in skateboarding occupy...
Back Story Based in Wilmington, NC, and with offices located in Ireland and Korea, The Forté Institute offers a full range of communication reports and solutions, available on every level from the individual to the corporate division. The system, which has been...
As we all know, social media is an integral part of any marketing plan. In our digital, Wi-Fi-friendly, smartphone obsessed, status update addicted culture, businesses and brands simply can’t afford to skip the internet when it comes to marketing their goods and...
One of the most common resolutions for the new year is getting more organized in our personal and professional lives. While we can’t give you any tips for your personal life, we can help you out professionally. If you own a business, you probably juggle a lot of...
Do you ever find yourself getting lost in Instagram cyberstalking and think, “Why doesn’t my page look like this?” or “How did they get so many followers?!” These are the feeds that don’t even allow you time to think twice before pressing the “follow” button. If you...
Just about anyone who works in retail will agree—over the last few years, revenue in physical stores has been flat while e-commerce sales continue to rise. Sure, Amazon has a large piece of that pie, but smaller online retailers (especially the savvy ones) can still...
You’ve seen them. Those Instagram accounts with thousands of likes on every photo. Those Facebook posts with hundreds of shares. Not to mention that Twitter account that gets a million retweets. It’s overwhelming. How did they get THAT many followers? What are they...
At this point we all know the value of using social media as part of your business’s digital marketing strategy. It’s a way to increase brand awareness, boost website traffic, and most importantly connect and establish trust with current and potential clients....
The Challenge The Preserve at Tidewater is a brand new residential community in Sneads Ferry, North Carolina. When the people behind The Preserve came to Sage Island they had a name, a vision, and not much else. The real estate market on the coast of North Carolina is...
Want your website to succeed in the world of SEO? It can be done, as long as you’re strategic. Too often we test search rankings using keywords and phrases we hope we’ll rank well for, and then quickly discover our website isn’t making it on to the first page of...
Over a million businesses rely on Google Adwords for a number of reasons. Some choose pay-per-click advertising because their company is brand new and needs to build exposure. Others stick with it because they see a consistent influx of new website visitors and online...
By now, you’re probably aware that Instagram can be an integral part of your social media strategy. Maybe you’ve even created an Instagram account for your business, and have been snapping photos, adding filters, and using hashtags like a pro. While there’s a lot...
When it comes the retail industry and consumer shopping habits, we’ve reached a point where many people only buy online. This comes as no surprise however, especially when you look at the three main reasons why: it’s more convenient, there’s a bigger selection, and...
We live in a distracting digital time where attention is scarce and interest is fleeting. So when it comes to attracting users to your website and keeping them there, it’s important to provide what they want, quickly and efficiently. There are a number of reasons why...
How many times have you struggled to write a blog post that people will actually read? If you’re not a writer (and even if you are), it can be difficult to come up with a great idea, organize your information, and still manage to make your post engaging and readable....
A few years ago, when Google rolled out its own social network, Google+, there were a few eye rolls. Many people saw the move as a desperate attempt to compete with social media giants Facebook and Twitter. While engagement on the network has been low for individuals...
Nothing is more frustrating or dismal than falling onto a website’s 404 page – at least according to Internet users, who have become spoiled by timesaving technology and lightning-fast search results. And since 404’s are seen as nothing but a setback, many don’t...
Going mobile can no longer be classified as the “next step” in our digital world—we are already there! Smartphones and tablets are now the prominent platforms to access the internet, but rest assured desktop and laptop computers are nowhere near from disappearing off...
Every website needs a home – a place where it can be stored, aka “hosted.” Unless your profession is in web hosting or within a similar IT field, the term “web hosting” and the technological process may seem a bit confusing! However, where your...
Search engines cannot interpret a page as we can. They need structure and clues to decipher what content means, so it’s more critical than before to have quality on-page optimization. And no, this does not mean keyword stuffing—those days have long passed! On-page...
Social media is changing on all fronts. Every day, every minute. Social media isn’t what it was yesterday, and it definitely isn’t what it used to be a few years ago. Like you and your business, social institutions are looking to get ahead. They anticipate trends and...
The rise of mobile technology has allowed users to actively gather, evaluate, and share information online. Social media platforms constantly provide space for consumers to communicate and discuss purchasing experiences more freely and openly than ever before....
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